I was lucky enough to The USC Annenberg Strategic PR Center’s GAP IV Study yesterday; while it is embargoed until Monday morning, there is some great data and I am hoping to blog about it for 3 AM PDT (thanks Jerry!).The full report is going to be online May 15.
As a side note, the purpose of GAP is to:
Advance the roles of senior communications professionals by arming them with the body of knowledge they need to make informed, mission critical decisions on budgeting, staffing, evaluation, reporting lines, organization, the use of agencies, etc.; and, to monitor the health and perceptions of the profession.Look for my post on Monday morning!
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