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Okay, so over the weekend Brian Solis pings me with his post on the latest kerfuffle on the press release, in particul…
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Our job as public relations professionals is to be both the Heismann player and the bridge builder; we are supposed to …

Okay, not necessarily sex - but advertising does know how to make mundane things sexy. And, at times, social media can …

Andy Abramson is the founder of Comunicano, Inc. , a boutique marketing consultancy geared to providing clients with a …
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If you read my blog, you notice a trend: I often talk about what public relations needs to do, and how it needs to chan…
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